# Partnerships Lead The goal of this role is to maximize audience monetization and growth through partnerships. This person is a relationship manager. As a venture scales, they may grow to manage a team like them. ## Objective - Partnership Monetization #### Partners Have Regular Repeat Activations #### Revenue Per Monetized Parter #### Avg Revenue Per Subscriber #### $$ SuperPartners Identified (9+ NPS, consistently engaged, perfect fit) ## Objective - Audience Growth Partnerships #### Partners Have Regular Repeat Activations #### Monthly Audience Growth From Partnerships #### Audience Gained Per A1 Partner #### Total Active A1 Partners (Last 90 days) #### A1 SuperPartners Identified (9+ NPS, consistently engaged, perfect fit) # Role Responsibilities 1. Create Awesome Partner Relationships 2. Engage To Improve Partnership Process 3. Grow Audience Using Partners 4. Engage New Monetization Partners ## Core Loop 1. Select New Partners For Outreach 1. Networks 2. Cold Outreach (LinkedIn) 2. Develop New Partnerships 3. Manage Partners See Also: - [[Tying Partnerships Into Content (10%)]] - [[What Defines A Partnership (30%)]] - [[Webinar Partnerships]] - [[Outreach 101]] - [[Partnership Management Loop]]