This is the ClickDown Pivot Biz Plan
- Automation Seller gets 10-15% of the downline from their clients
- Automation Builder gets 5-10% of the downline from their sales (15-25%)
- Implementation, Maintenance, and Support Earmark at 20-30% of cost (35-55%)
- Remainder is mothership profit
- All sales reps are commission only
- Core team of builder/partners
- Anyone can sell automations to us for resale
- 1 pagers for everything
- Software to manage tracking it
- 9x the trailing 6 month average for buyouts
- We want to be your forever partner
Core Model: Renting Operations & Infrastructure
1. Automations are capital improvements
2. If capital improvements need regular updates, then a rental or lease model is often superior to ownership - doubly so if the capital improvements are not tax deductible as is sometimes the case with digital
3. Automations have a very low cost of duplication and maintenance, this makes them ideal for a SaaS with support service model
4. The cost of an automation should be priced around $1/10th to $1/50th the cost of doing it yourself with human labor.
5. Like any rental model, there should be a simple buyout for any automation. Likely 1/2 to 1x the annual cost.
<table>
<tr>
<td><strong>Minimum Spend</strong></td>
<td><strong>Minimum Time To Implement</strong></td>
<td><strong>Maintenance Response Time</strong></td>
<td><strong>Outsourcing</strong></td>
<td><strong>Point of Contact</strong></td>
</tr>
<tr>
<td><strong>$300/month</strong></td>
<td>30 Days</td>
<td>2 Days</td>
<td>No Outsourcing Help</td>
<td>Client Portal</td>
</tr> <tr>
<td><strong>$1000/month</strong></td>
<td>10 Days</td>
<td>Next Day </td>
<td>No Outsourcing Help</td>
<td>Slack Channel & Client Portal</td>
</tr> <tr>
<td><strong>$3000/month</strong></td>
<td> 5 Days</td>
<td> Same Day </td>
<td>Process Specific Freelancers</td>
<td>Account Manager & Slack Channel</td>
</tr> <tr>
<td><strong>$10,000/month</strong></td>
<td>Same Day</td>
<td>Same Day </td>
<td>Outsourced Global Talent Manager</td>
<td>Account Manager & Slack Channel</td>
</tr>
</table>
AI Notes from 6/1 Calls
- Digital operations and rented digital infrastructure refer to providing consulting services to help small businesses with operational areas like marketing, sales, HR, and accounting through automated processes and outsourcing.
- The services aim to address the pain points small businesses face in having to spend significant time on non-core activities. The services provide a "playbook and processes" to handle these areas.
- The services could generate $500,000 to $1 million in revenue for the consulting business by the end of the year through a cold email outreach strategy.
- The services are scalable due to their simplicity and package-based solution. However, the business needs to focus on this idea and give it proper resources to succeed.
- The services could be niche-focused for specific industries like restaurants or hospitals. The business plans to talk to 10 to 20 prospects to refine the model and value proposition.
- The key to success will be the ability to execute and progress the idea by getting a landing page up quickly to capture interest. The advice is to fully execute this idea rather than seeking new ideas.