## Single-Family Rentals for Pet Owners in St. Louis’s Core Neighborhoods
### Investment Thesis
Target bankable small single-family homes (1-2 BR) on oversized lots in established St. Louis neighborhoods, creating premium rental products for single professionals with pets who value walkable urban living with private outdoor space. Long term this is a land acquisition and banking strategy, until then it is a bond without the political variability.
### Target Properties
- **Price Range**: $150,000 - $200,000 (up to $300,000 for exceptional properties)
- **Size**: 5,000+ sq ft lots
- **Era**: Post-war construction (1942+)
- **Foundation**: Poured concrete or concrete block only
- **Condition**: Sound structures with dry basements. Minor cosmetic update needed OK.
### Target Neighborhoods
**Primary Markets** (North of Arsenal, South of Delmar):
- The Hill
- Dogtown
- Rock Hill
- Central West End
- Webster Groves
- Brentwood
**Characteristics**: Walkable commercial districts, strong neighborhood associations, stable demographics, limited rental inventory
### Financial Model
**Acquisition**
- Down Payment: 40-50% of purchase
- Loan Amount: 50-60% of purchase
**Monthly Income**
- Base Rent: $1,400-$1,500
- Pet Fee: $50-$100
- Garage: $50-$100
- **Total**: $1,500-$1,700
**Monthly Expenses** (40% down)
- P&I (7%): ~$665
- Property Tax: ~$200
- Insurance: ~$150
- Maintenance: ~$150
- **Total**: ~$1,165
**Net Cash Flow**: $335-$535/month
**Cash-on-Cash Return**: 4-6% on total invested capital
### Competitive Advantages
**Supply Constraints**
- Only 1-3 pet-friendly houses with yards available per neighborhood
- Apartment complexes cannot replicate yard access
- Zoning protects single-family character
**Demand Drivers**
- Dog owners avoiding apartment living
- Remote workers seeking home offices
- Lifestyle preference for walkable neighborhoods
**Premium Pricing Power**
- 20-30% premium over apartments
- Low price sensitivity for perfect product fit
- High tenant retention (moving with pets is difficult)
### Risk Mitigation
- **Conservative Leverage**: 40-50% down payment provides downside protection
- **Prime Locations**: Established neighborhoods with proven stability
- **Multiple Exit Strategies**: Rental income, owner-occupied resale, redevelopment
- **Quality Tenants**: Higher income pet owners in professional neighborhoods
### Value-Add Opportunities
**Initial Turn Improvements**
- Privacy fence installation for secure dog yards
- Garage addition/renovation where missing
- Professional landscaping for curb appeal and privacy
- Pet-friendly flooring (luxury vinyl plank)
- Updated kitchens and baths to market standard
**Long Term**
- ADU development as zoning evolves
- Lot splits in appreciating neighborhoods
- Assemblage for larger development
- Rent to Own for margin improvements
### Key Metrics
- **Target Portfolio**: 10-15 properties over 3 years, avg $100k down per property
- **Total Capital**: $1-2MM
- **Annual Cash Flow**: $40,000-$80,000
- **Equity Position**: 50%+ for HELOC flexibility
### Liquidity Strategy
Portfolio lending approach for maximum flexibility:
- Build portfolio to 10+ properties for institutional lending
- Cross-collateralize properties for portfolio loan
- Maintain all cash flow and appreciation upside
- Use portfolio line of credit for new acquisitions
### Exit Strategies
1. **Hold for Cash Flow**: 4-6% cap rates with appreciation upside
2. **Owner-Occupied Sale**: First-time buyers seeking starter homes with yards
3. **Land Play**: Redevelopment as neighborhoods densify
4. **Portfolio Sale**: Package multiple properties for professional investors